Frozen Yogurt copywriting
Thirsty fro-yo is the tastiest fro-yo.
This online course provider has been around for a while, but I recently enrolled for a few courses as an auditor (meaning I don’t get any certificate or college credits but I can watch all the course videos and access any additional resources for free).
The classes are led by instructors or professors from elite arts colleges and universities. It’s an excellent resource for broadly exploring creative subjects or software. I love that there are options like this available to 1) continue to democratize education and 2) give prospective students an idea of whether or not to pursue a field of study. Having a featured professor is a great non-traditional marketing tool for the educational institution as well.
My next class is “Comics: Art in Relationships.” I’m no illustrator, but I’m looking forward to hearing a professional break down how this powerful form of storytelling lives and breathes. Check out all the upcoming courses here.
The 1936 Olympics
When you need a break from watching the actual 2016 Olympics (*cough* biking *cough*), check out these two documentaries about the foreshadowing games from 80 years ago.
America’s nine-man rowing team beat the pruned-to-perfection Germans in the race for gold, but more interesting is their story of getting there. This ragtag group of hard laborers turned college boys defeated the East Coast’s upper crust crews and overcame a whole lot of personal struggle spawned by the Great Depression to become the team to represent that States in ’36. In an era when potential American Olympians are plucked early for glory grooming, it’s fascinating to hear a story of regular blue-collar boys working together to become bonafide athletes—athletes who gave, if even for a second, Hitler and his Nazis a sense of doubt of their disgusting illusions of superiority. (Watch the entire American Experience episode here.)
Jesse Owens did this to Hitler (and a very racist America) too. That’s the story most of us know from this Olympics. The documentary Hitler’s Olympics on Netflix gets into a few others, including the fact that the relay with the torch that we still do today was a Nazi Germany invention and not one of Ancient Greece. There are also, obviously, sad and scary stories of Jewish German athletes intimidated into telling the national press that they were being treated kindly and then, eventually, stripped of the chance to compete, even though some of them were breaking records in the trials. A few got redemption much, much later, but most didn’t, their lives taking violent turns soon after the games ended. The least we can do is remember their stories today.